%/email-for-growth-teams providers ↗
← glossary
term

DMARC

A policy that tells mailbox providers what to do when SPF or DKIM fail.

DMARC is a DNS TXT record that publishes a policy (none, quarantine, reject) and a reporting address. Google and Yahoos February 2024 bulk-sender requirements made DMARC mandatory at scale. Start with p=none, monitor reports for several weeks, then tighten.